"When most people see the term relationship marketing, they tend to focus more on the second word than on the first. They want to know how they can market to get more business. But increasingly, the business world is beginning to realize the keys to building business are creating genuine relationships, appreciating your customers and clients, and networking to give. Since 2004, Kody Bateman s relationship marketing systems have bridged the gap between high-tech and personal touch to bring massive business growth to the people who implement them. The key is to focus on relationship 80 percent of the time and marketing 20 percent of the time. Kody highlights many success stories from people across a wide range of business niches who have implemented his relationship marketing principles with tremendous success."--